Warren County Community College’s flexible Social Media Marketing program allows established and aspiring marketing professionals to earn a certificate – or pick and choose individual classes that will best benefit their learning. 

Inbound content marketing – building a relationship with potential customers rather than directly selling to them – has a large stake in social media. Where else can a business directly and instantly interact with consumers? 

Learn all you need to know about using social media to your career’s (or business’s) advantage with this specialized program, offered by the Continuing Education department. However, note that students taking part in these classes should be proficient using smartphones, the computer, and the Internet. 

Certificate candidates will attend Wednesday night classes from February 26 through April 29, covering 10 one-day courses that approach multiple facets of social media marketing. Classes included in the certificate program are: 

• Social Media Marketing 
• Smartphone Photography for iPhones (and other smartphones) 
• Graphic Design Apps for Smartphones & Tablets 
• Video Marketing 
• Creating a Successful Facebook Page for Business 
• Instagram for Business  
• YouTube Marketing 
• LinkedIn Marketing 
• How to Start a Podcast 
• A Step-by-Step Guide to Creating Your Own Website 

A full description of each week’s class is available at warren.edu/social-media-marketing. The certificate track is $499. 

For those who only need to brush up on certain skills, an a la carte option is also available. For $55 per class, students can pick and choose what would be the most valuable to them. Only those who take all 10 workshops are eligible for the certificate. 

The Social Media Marketing Certificate Program will be held at the College’s Phillipsburg Education Center, 445 Marshall St., Phillipsburg. To register for this program, or for a full listing of courses and programs offered through Continuing Education at Warren County Community College, call 908-689-7613. You can also visit www.warren.edu .