The Colors for Cancer Fun Run/Walk to benefit Foundation for Hackettstown Medical Center will circle Riverfront Park Saturday, Sept. 24.

The event incorporates walking/running, but with a twist…participants are gently showered with non-toxic, cornstarch-based colored powder as they pass sponsored color stations along the course. By the time everyone is done, they’re a walking rainbow of colors.

All money raised will stay local to benefit the Joan Knechel Cancer Center, funding cancer programs and services at Hackettstown Medical Center for high quality cancer care, close to home.

The pre-registration fee is $40 for adults and $25 for youths (ages 6 to 13) and includes a participant package with a white event tee shirt and a personal color packet to toss at the brief “after party.” Participant packages will be ready for pick up during check in at Riverfront Park the morning of the event. Pre-registration is encouraged – tee shirt sizes will be limited for those who do not pre-register. Children 13 and under must be accompanied by an adult and, due to the nature of the event, pets are not permitted.

Check in begins at 8 a.m. and the run/walk will step off at 9:30 a.m. rain or shine. The route is approximately one and a half miles, the event is not timed. Immediately following the fun run/walk, all participants will gather near the finish line for a brief “after party”/group color toss with music and plenty of opportunities for selfies with friends to commemorate this unique event.

Those who pre-register online will have the opportunity to set up their own fundraising page and spread the word via social media. Special acknowledgment will be given to higher level group and individual fund raisers.

This unique event is also a great way for businesses and organizations to get their name out to a large audience while showing their community spirit and supporting cancer care close to home.

Consider a sponsorship opportunity by visiting www.atlantichealth.org/ColorsCancer.

Those who can’t attend, but still want to support the event, can purchase a sign of support to be placed along the run/walk route as a sponsor, or they can visit atlantichealth.org/hmcf to make a personal donation to the Joan Knechel Cancer Center.

This event is largely about cancer survivors and their amazing stories and they are encouraged to join with friends and family. Whether or not they will be walking, running or watching all cancer survivors will be invited to the front of the pack to start the event and be honored during this celebration of life.

To register, sponsor and for a complete list of frequently asked questions, visit www.atlantichealth.org/ColorsCancer. For additional information, please call the Foundation office at 908-850-6876, or email hmc.foundation@atlantichealth.org.